Search Engine Optimisation (SEO) has changed dramatically over the past few years. Thanks to changes made to various search engine algorithms, websites are now required to focus on more than just cramming in the right keywords. The UX, or user experience, is now a major driver for how sites are ranked through searches on Google and Bing. (more…)
Artificial intelligence, or AI, has been steadily evolving over several years now, and arguably for the better. For example, we can now use AI in our homes thanks to machine learning and intelligent design. The most common being, voice control and fingerprint sensors as they have become a part of everyday life thanks to their intuitive design. It should also be noted that eCommerce, too, is benefiting massively from the evolution of AI – and there’s lots of different ways in which machine learning and automated processes are helping businesses to stay afloat online.
WordPress continues to be one of the most versatile and most feature-rich web design engines available for users and developers across the web – and we’re very much looking forward to some of the big features set to roll out with WordPress 5, which should be arriving with us at some point later this year.
Google, as you well know, is more than just a search engine – and in the past few weeks, they’ve recently announced that big changes are arriving for their range of commercial web tools and services, those of which fall under the ‘G Suite’ umbrella.
Google is always raring to go when it comes to changing the search experience for its regular users. The search engine giant has inarguably changed the game when it comes to finding information online, and as such, we’ve been building SEO strategies around their changing rules and algorithms for years now. SEO is all about getting seen by Google, and by searchers – and Google will continue to make changes to the way they rank search results if there is an apparent need to help searchers find things that little bit more easily.
While WordPress may already be one of the most secure and most fluid website builders around, there are still plenty of ways through which you can tune up and safeguard your experience while running your own website. Thankfully, the platform’s plugin-based software allows you to take complete control over your security and backups – meaning that you have the final say in how you manage your content and data at all times.
Data protection has long been an important part of UK law, particularly with more and more of our information being stored online and shared via social networking. Therefore, it’s perhaps no surprise that there have been changes made to the way in which such data is protected for EU citizens, and, as such, websites and other platforms likely to collect such data are going to need to become fully compliant by May 2018. The General Data Protection Regulation, or GDPR, is something which all websites will need to pay attention to moving forward.
Google has always been about securing people’s experiences as much as possible on the web – as the biggest search engine operating online today, they also have a considerable monopoly over what gets seen and which content is readily consumed and by whom. (more…)
When it comes to getting a web design up and running which works wonders both for you and your visitors, there’s hardly a better place to start than with WordPress. WordPress has very quickly become the go-to platform for those who look to build their own web presences up from scratch and under their own steam. (more…)
If you’re operating a business and are just about finding your feet in the online jungle, it’s high time you thought about expanding your enterprise to ensure that you can trade to your customers both via your website and off-page, too. (more…)